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Title Reminders in Web-Based Data Collection : Increasing Response at the Price of retention?
Subtitle -
AuthorsAnja S. Göritz
Rik Crutzen
Contributor-
Publication Type Article
Topic Survey methodology
Note
Abstract Evidence-based insight on the effectiveness of reminders in web-based data collection in online panels is scarce. Thirty-eight studies were conducted in three different online panels to examine the effect of reminders on response rates, retention rates, and two facets of response quality (i.e., item omissions and response nondifferentiation).The studieswere summarized using ameta-analytical approach including moderator tests (N ¼ 246,040). Results indicated that reminders in web-based data collection increase response (i.e., from 49.5% to 65.6%, ESpd ¼ .152). However, reminders somewhat reduce retention (i.e., from 98.0% among prereminder respondents to 97.2% among reminded respondents, ESpd¼.008), which might be explained by differences in motivation and computer literacy between unreminded and reminded respondents. No differences were found between prereminder respondents and reminded respondents in item omissions and response nondifferentiation.
Study Units LISS panel > Economic Situation: Assets
LISS panel > Economic Situation: Housing
LISS panel > Economic Situation: Income
LISS panel > Family and Household
LISS panel > Health
LISS panel > Personality
LISS panel > Politics and Values
LISS panel > Religion and Ethnicity
LISS panel > Social Integration and Leisure
LISS panel > Work and Schooling
DatasetsCore module Health, wave 1 and 2
Core module Politics and Values, wave 1 and 2
Core module Religion and Ethnicity, wave 1 and 2
Core module Social Integration and Leisure, wave 1 and 2
Core module Work and Schooling, wave 1 and 2
Core module Personality, wave 1 and 2
Core module Economic Situation, wave 1 and 2
Source American Journal of Evaluation, 33(2), 240-250
Publisher sagepub
Publication Year 2012
Copyright sagepub
Intl Identifier DOI: 10.1177/1098214011421956
Language English
URL OpenURL - http://aje.sagepub.com http://aje.sagepub.com
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