| Title | Part 2 |
| Panel | LISS panel |
| Project Number | 20.2 |
| Abstract | In September 2008, a questionnaire was administered to the LISS panel consisting of five questions measured on a five point scale. There were 16 different groups, in which two visual heuristics were tested: ‘up means good’, and ‘like means close’. For each heuristic, verbal labels (polar point vs fully labeled), numbers (added or not) and visual language such as color was varied. The aim of the survey was to find out if the use of numbers and verbal labels reduces the effect of visual language. In August 2008, a similar questionnaire was conducted in the LISS panel testing different visual heuristics (Heuristics I). |
| Study Type | Assembled Studies |
| Longitudinal Type | Single Wave Study |
| Researcher | Vera Toepoel; Don Dillman |
| Analysis Unit | Individual |
| Publisher | CentERdata |
| Copyright | © 2011 CentERdata |
| Funding Organization |
CentERdata/MESS Project |
| Created | 2009-08-14 |
| Sample | LISS panel members aged 16 years and older |
| Data Collection Mode | internet survey |
| Fieldwork Organization | CentERdata |
| Fieldwork Note | a reminder was sent twice to non-respondents |
| Name | Description |
|---|---|
| Heuristics 2 | This questionnaire was originally conducted in Dutch. |
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